Flat toys are an irresistible temptation, especially for children. Nowadays, many people have begun to use inflatable toys because they have many advantages over traditional toys. The material used to make inflatable toys is hardened polyvinyl carbonate, which has extremely high strength and elasticity. Due to its elastic quality, the inflatable toy can withstand the heavy pressure inside the object. Inflatable toys of various colors and designs are available. Today, manufacturers also use alternative materials such as biodegradable and easily recyclable thermoplastic polyurethane. Inflatable toys can also be customized, ranging from the color of the pins and zippers to the size of the toy. Generally, inflatable toys come with maintenance kits and pumps for inflating or deflating products. Once inflated, the inflatable toy can continue to be used until the air is evacuated. Battery inflatable toys allow electric pumps to inflate in them and deflate when needed. This helps avoid the risk of punching holes in it. For all inflatable toys, such as slides and bounce houses, waterproof and fireproof PVC tarpaulins are used to provide safety. For children, colorful and fascinating inflatable toys are a good choice because they do not have sharp ends.

　　Due to the rapid acceptance of products worldwide, especially in outdoor leisure activities, the inflatable toy market is growing rapidly. Manufacturers are also trying to increase their marketing expenditures to increase consumer awareness of their products. Due to its highly durable quality, lighter weight and the possibility of easy inflation/deflation, inflatable toys have a longer lifespan. In addition, they do not require power supply and therefore involve very little maintenance costs. Because of these characteristics, inflatable toys are becoming more and more popular with parents, and they are carried with them when they are on vacation outdoors. However, when inflatable toys are used in water, there is a danger of overturning or suffocating children. Therefore, for safety purposes, they should always be used for competitions under the close supervision of an adult. To overcome these problems, manufacturers can provide warning labels or instructions on the product packaging.

　　The global inflatable toy market can be segmented according to product type, category, age, end user, distribution channel and geographic location. According to product types, the inflatable toy market can be divided into pool toys, trampolines and playhouses, floats, amusement centers, animals, cars, sprayers, water rollers, etc. In terms of categories, the global inflatable toy market can be divided into outdoor toys and indoor toys. According to age, the inflatable toy market can be divided into 1 to 5 years, 6 to 11 years and 12+ years. The end-user segment of the global inflatable toy market includes commercial and residential segments. In terms of distribution channels, the inflatable toy market can be divided into online channels and offline channels. The online section can be further divided into third-party and company websites. Offline segmentation can be further subdivided into supermarkets/hypermarkets, specialty stores, etc. According to geographical location, the global inflatable toy market can be divided into Asia Pacific (India, China and Japan), Europe (UK, France and Germany), North America (US and Canada), South America (Brazil)), Middle East and Africa (GCC) And South Africa).

　　A large number of new companies are entering the buyer-friendly inflatable toy market. They compete with each other on parameters such as service mix, government licensing, product pricing, and security measures. Many of them are using social networking sites, media sites and magazines to increase the connection and personalization of these products in the global market.

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